Competitive Intelligence for AI Search and Visibility
Every day your brand is not named in AI answers, a competitor earns that buyer instead. Astiva shows you exactly where you are missing and what to do about it.
Daily automated brand monitoring across ChatGPT, Claude, Gemini, Perplexity, Grok, Meta AI, DeepSeek, Mistral AI, Google AI Mode, and Google AI Overview. Published methodology. GA4 revenue attribution.
The Four-Stage AI Visibility Framework
Astiva delivers a complete closed-loop cycle across four stages so brands can detect gaps, diagnose causes, displace competitors, and prove business results.
- Detect: See exactly where your brand appears across 10 AI platforms daily. Visibility %, Share of Voice, Average Position, and Mention Frequency updated every 24 hours.
- Diagnose: Identify why competitors earn citations you are missing. Head-to-head competitive benchmarking on the same 7 AISO metrics across the same prompt set.
- Displace: Close every gap with citation-ready content built to earn AI mentions. FAQ schema, expert quotes, sourced statistics, and a 15-check quality gate on every piece.
- Prove: Tie every AI citation to traffic and revenue with native GA4 attribution. Available from the Growth plan at $249/month; not reserved for enterprise contracts.
10 AI Platforms Monitored Daily
Astiva tracks your brand across every major AI surface your buyers use. Every paid plan includes all 10 platforms with no add-on fees.
- ChatGPT (OpenAI): Brand mentions, recommendations, and sentiment in GPT-4o responses.
- Claude (Anthropic): Citation presence, recommendation positioning, and full response analysis.
- Google Gemini: Brand positioning in Google's AI answers across conversational surfaces.
- Perplexity: Real-time citation tracking with source URL verification.
- xAI Grok: Brand visibility in X/Twitter's AI assistant responses.
- Meta AI: Brand presence across Meta's AI experiences on Facebook, Instagram, and WhatsApp.
- DeepSeek: Monitoring in the fastest-growing open-source AI platform.
- Mistral AI: EU-hosted AI monitoring for compliance-focused teams.
- Google AI Mode: Tracking in Google's newest conversational search experience.
- Google AI Overview: Brand visibility in Google's AI-generated search summaries at the top of results.
The 7 AISO Metrics Astiva Tracks
Every metric is defined with a reproducible formula and reported at 24-hour, 7-day, and 30-day windows per platform. Nothing is inferred, rounded, or smoothed.
- Visibility Percentage: Share of tracked prompts in which your brand is mentioned at least once.
- Share of Voice: Your brand mentions as a proportion of all mentions in your tracked competitor set. SoV = brand mentions / (brand mentions + competitor mentions).
- Average Position: Where your brand appears within each AI response: first, middle, or later. First mentions weighted more heavily.
- Brand Sentiment: Tone of each mention scored positive, neutral, or negative at the sentence level, then aggregated per platform and window.
- First Mention Rate: How often your brand is the first entity named in an AI response. A direct measure of top-of-mind awareness.
- Mention Frequency: Average number of times your brand is mentioned per response that includes it, de-duplicated at the response level.
- Sentiment Volatility: Standard deviation of daily sentiment scores within the window. Rising volatility with stable averages is an early warning of a narrative shift.
Platform Features
AI Visibility Dashboard
Know exactly where your brand stands across every major AI platform, updated every day. No guesswork, no manual checks.
- Multi-brand comparison: see up to 5 brands side by side across all platforms at a glance.
- Daily automated refresh: every metric updated automatically, no manual effort required.
- Platform breakdown: identify which AI platforms recommend you and which redirect buyers to competitors.
- Percentile ranking: see exactly where you rank across every metric within your category.
Prompt Monitoring
Track exactly how AI platforms answer the questions your buyers ask every day. Fully automated, with complete historical records.
- Custom prompt monitoring: track any question your customers ask AI platforms.
- Daily multi-platform execution: every prompt checked automatically across all connected AI platforms.
- Full response history: go back to any date and see exactly what each AI said about your brand.
- Platform breakdown: identify which AI surfaces your brand and which surfaces a competitor.
Competitive Intelligence
See the full competitive picture. Understand who is winning citations, why they are winning, and what to do next.
- Competitor discovery: automatically surface competitors recommended by AI platforms you were not tracking.
- Side-by-side comparison: visibility, sentiment, and positioning against any competitor across all 10 platforms.
- Citation gap analysis: every prompt where a competitor is cited and your brand is not, with the content pattern that earned the competitor that mention.
- Strategic recommendations: actionable steps with implementation roadmaps, phased plans, and clear success metrics.
Citation Analysis
Every time an AI platform cites your website, Astiva captures it. Understand which content earns citations and where your biggest opportunities lie.
- Automatic citation detection: know instantly when AI platforms cite your domain, pages, or content.
- Authority scoring: which external domains are cited alongside your brand and whether they help or hurt.
- Cross-platform overlap: content cited across multiple AI platforms carries the highest authority signal.
- Top sources dashboard: see which high-authority domains shape your brand narrative across AI platforms.
Citation-Ready Content Generation
Every identified gap becomes a content brief. Astiva generates structured pieces engineered to earn AI citations with a 15-check quality gate before delivery.
- Gap-identified briefs tied to specific citation opportunities from your competitive analysis.
- FAQ schema, expert quotes, and sourced statistics built into every generated piece.
- 15-check quality gate validates structure, accuracy, and citation readiness before delivery.
- Starter: 5 pieces per month. Growth: 10 per month. Pro: 50 per month.
GA4 Revenue Attribution
Stop reporting on vanity metrics. Connect AI visibility directly to traffic, conversions, and revenue with native GA4 integration. No third-party connector required.
- Full-funnel attribution: trace the journey from AI mention to website visit to conversion to revenue, broken down by platform.
- Revenue per AI citation tracked per platform, in the same format as your existing GA4 paid or organic channel reports.
- Visibility Score: a single 0-100 score summarizing your overall AI presence, your north-star metric for AI search ROI.
- Available from the Growth plan at $249/month. Not reserved for enterprise tiers.
Free AI Brand Visibility Analysis
See how ChatGPT and Perplexity talk about your brand. Get your free visibility score, competitive positioning, sentiment analysis, and source citations in under 5 minutes. No credit card required.
- AI Visibility Score: a single 0-100 score summarizing how prominently your brand appears in AI answers.
- Competitor Comparison: how your brand stacks up against named competitors in the same AI responses.
- Sentiment Analysis: the tone AI platforms use when describing your brand: positive, neutral, or negative.
- Source Citations: the specific URLs and domains AI platforms cite when recommending your brand or competitors.
Analyze Your Brand for Free — results in under 5 minutes, no credit card required.
How It Works: From Setup to AI Citations in 3 Steps
Connect your brand, let Astiva monitor across 10 AI platforms, and close the loop with citation-optimized content that earns mentions.
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Step 1: Connect Your Brand
Add your brand, website, and industry. Astiva automatically discovers your competitive landscape and suggests the prompts that matter most for your category.
Includes: Auto competitor discovery, AI prompt suggestions, industry classification.
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Step 2: Monitor and Analyze
Daily automated monitoring across 10 AI platforms. Track visibility, citations, competitor movements, and sentiment changes. Get email or Slack alerts within 24 hours when something shifts.
Includes: Daily automated runs, email and Slack alerts, 7 AISO metrics tracked.
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Step 3: Optimize and Grow
Turn every competitive gap into citation-ready content built specifically to be picked up by AI platforms. Publish it, track whether it earns citations, and measure the revenue lift in GA4. That is the loop closed.
Includes: Gap-driven content generation, citation velocity tracking, GA4 revenue attribution.
Astiva vs Competitors: Feature Comparison
Every competitor makes you use multiple tools. Astiva delivers monitoring, citation analysis, content generation, and GA4 attribution in one product at a fraction of the cost.
| Capability |
Astiva |
Otterly |
Profound |
Conductor |
| AI Platforms Monitored | 10, user-selectable | 5 | 10+ | 3-4 |
|---|
| Prompt Tracking | Up to 300 | Up to 1,000 | Custom | Custom |
|---|
| Citation Analysis | Full with Authority Scoring | Basic | Advanced | Limited |
|---|
| Content Generation | 4 tiers, gap-driven | None | Agents | AI-powered |
|---|
| Competitive Intelligence | Discovery and Gap Analysis | Basic | Advanced | Enterprise |
|---|
| GA4 Revenue Attribution | Native | None | Custom | SEO-focused |
|---|
| Entry Price | $29/mo (Lite) | $29/mo | $499/mo | Enterprise |
|---|
| Mid-Tier Price | $249/mo | $489/mo | Enterprise | Enterprise |
|---|
| Free Tier | Yes (10 prompts) | Trial only | Demo only | Demo only |
|---|
| Free Trial | 14 days | Yes | Demo only | Demo only |
|---|
| Launch Discount | 30% off for 3 months | None | None | None |
|---|
The 7 AISO Metrics: Detailed Definitions
Most tools show 3 or 4 surface-level metrics. Astiva tracks all 7, including the two that predict future outcomes: First Mention Rate (buying consideration signal) and Sentiment Volatility (early-warning system for reputation risks).
01. Visibility Percentage
The percentage of relevant AI queries where your brand is mentioned. This is your baseline for AI search presence — the equivalent of organic reach in traditional SEO, but measured inside AI-generated answers.
Sample: Your brand appears in 34% of tracked queries.
02. Share of Voice
How much of the AI conversation belongs to your brand versus competitors. In GEO and AEO, owning a larger share of AI answers directly correlates with increased brand authority and purchase intent. Formula: brand mentions / (brand mentions + competitor mentions).
Sample: Your brand 28%, Competitor A 22%, Competitor B 18%.
03. Average Position
Where your brand appears within an AI response. Being named first signals top-of-mind authority. In AI answer engines, first position drives significantly higher brand recall and click-through than any other slot.
Sample: Average position 2.3 across all tracked platforms.
04. Brand Sentiment
The tone AI platforms use when describing your brand. Positive sentiment builds trust at scale across millions of AI interactions. Negative sentiment in AI answers can suppress purchase decisions before a buyer ever visits your site.
Sample: Sentiment score +0.72 (very positive).
05. First Mention Rate
How often your brand is the very first recommendation in an AI response. This is the AI equivalent of ranking number one on Google. First mentions drive the highest buying consideration and brand recall across all AI platforms.
Sample: Named first in 41% of AI responses.
06. Mention Frequency
The total number of times your brand is mentioned across all tracked queries and platforms in a given period. High frequency signals consistent authority and broad topic coverage — both key signals for GEO and AEO optimization.
Sample: 347 brand mentions this month across 10 platforms.
07. Sentiment Volatility
Measures how stable your brand sentiment is over time. Rising volatility is an early warning signal that perception is shifting across AI platforms, often before the average sentiment score moves. Catch reputation risks before they become a crisis.
Sample: Low volatility — sentiment consistently positive this month.
Pricing Plans
All paid plans include a 14-day free trial with full feature access. Cancel before day 14 and pay nothing. Launch offer: 30% off your first three months (launch price shown in parentheses).
- Free — $0: 10 lifetime prompts (one-time snapshot), 2 AI platforms (ChatGPT and Perplexity), 1 brand, basic visibility snapshot, community support. No payment required.
- Lite — $29/month ($20 launch price): 1 brand, 15 tracked prompts, 3 AI platforms (ChatGPT, Gemini, Perplexity), 3 competitors, 1 geography, daily automated monitoring, 30-day prompt history, basic citations dashboard, AI prompt suggestions, timeline and trend views, community support.
- Starter — $99/month ($69 launch price): 1 brand, 25 tracked prompts, 3 AI platforms, 5 competitors, 3 geographies, full citation suite (alerts, gaps, trends, overlaps), competitor intelligence and comparison, prompt automation and smart alerts, citation-ready content generation (5 pieces/month), 90-day prompt history, 6-month data retention, basic analytics, email support.
- Growth — $249/month ($174 launch price, Most Popular): 3 brands, 100 tracked prompts, 5 AI platforms (including Claude and Grok), 10 competitors per brand, 5 team members, advanced analytics with GA4 revenue attribution, citation domain authority scoring, citation-ready content generation (10 pieces/month), 90-day history, 12-month data retention, Slack integration, priority support.
- Pro — $499/month ($349 launch price): 5 brands, 300 tracked prompts, 7 AI platforms (including Meta AI and DeepSeek), 15 competitors per brand, 10 team members, full analytics suite with content ROI reporting, citation-ready content generation (50 pieces/month), bulk operations and sentiment analysis, 365-day history, 18-month data retention, custom branded reports, dedicated support.
- Enterprise — Custom pricing: Unlimited brands, prompts, platforms, and competitors; unlimited team members; SSO and SAML authentication; full API access; white-label reports; custom integrations; dedicated account manager; SLA guarantee. Founder-led onboarding.
ROI: What Does AI Visibility Monitoring Cost Relative to Your Marketing Budget?
Most teams discover that full AI search monitoring across 10 platforms costs less than 5% of their existing SEO spend. Recommended plans by monthly marketing budget:
- Under $500/month budget: Lite plan at $20/month (launch price) — 1 brand, 15 prompts, 3 AI platforms, daily monitoring.
- $500 to $3,000/month budget: Starter at $69/month (launch price) — 1 brand, 25 prompts, citation suite, 5 content pieces/month.
- $3,000 to $15,000/month budget: Growth at $174/month (launch price) — 3 brands, 100 prompts, 5 platforms, GA4 attribution, 10 content pieces/month.
- Over $15,000/month budget: Pro at $349/month (launch price) — 5 brands, 300 prompts, 7 platforms, 50 content pieces/month, custom reports.
Frequently Asked Questions
What is AI Search Optimization (AISO)?
AI Search Optimization (AISO) is the practice of monitoring, analyzing, and improving how a brand appears in AI-generated answers. Unlike traditional SEO which optimizes ranked lists, AISO targets the single-answer surface that ChatGPT, Perplexity, Claude, and Gemini present to users. Astiva tracks that surface daily and recommends targeted fixes where the brand is missing or misrepresented.
How is AISO different from SEO?
AISO optimizes for AI-generated answers; SEO optimizes for ranked search results. AI platforms do not use PageRank — they weight training data, citation authority, and content structure to decide which brands to name. A brand can rank first on Google and still be invisible in ChatGPT. Astiva measures visibility on both surfaces and isolates the gaps specific to AI.
Which AI platforms does Astiva monitor?
Astiva monitors 10 AI platforms: ChatGPT (OpenAI), Claude (Anthropic), Google Gemini, Perplexity, xAI Grok, Meta AI, DeepSeek, Mistral AI, Google AI Mode, and Google AI Overview. Together these cover the majority of AI-driven brand discovery today. Each plan sets a platform quota; customers pick which platforms to fill, with no add-on fees and no lock-in.
How does Astiva generate citation-ready content?
Astiva analyzes each brand's competitive gaps — topics where competitors are cited and the brand is not — then generates content structured to earn AI citations. Each piece includes FAQ schema, named expert quotes, sourced statistics, and structured data patterns. A 15-check quality gate validates every piece before delivery.
What metrics does Astiva track for AI visibility?
Astiva tracks 7 AISO metrics: Visibility Percentage, Share of Voice, Average Position, Brand Sentiment, First Mention Rate, Mention Frequency, and Sentiment Volatility. Every metric is reported at 24-hour, 7-day, and 30-day windows per platform with a reproducible formula.
How long does it take to see results?
Initial visibility data lands within 24 to 48 hours of setup. The first full competitive snapshot is ready inside seven days. New AI citations from published content typically appear within days to weeks depending on the platform. Perplexity reflects web changes fastest due to on-demand crawling at query time.
Can Astiva track competitors on AI platforms?
Yes. Competitor tracking is included on every plan. Astiva monitors competitor mentions and benchmarks them against the customer's brand on all 7 AISO metrics. Competitor quotas: Lite 3, Starter 5, Growth 10 per brand, Pro 15 per brand, Enterprise unlimited.
Is there a free trial for Astiva AI?
Yes. A free AI visibility snapshot across ChatGPT and Perplexity is available with a free account — results in under 5 minutes. All paid plans include a 14-day free trial with full feature access; payment is via PayPal at signup but you are not charged if you cancel before day 14. Launch offer: 30% off your first three months currently running.
How does Astiva secure brand data?
Astiva encrypts data in transit (TLS/SSL) and at rest (Fernet) and authenticates every request with JWT. SOC 2 Type II controls are implemented with the audit in progress. GDPR-ready with data processing agreements available. Target 99.9% uptime. Customer data is never sold or shared with third parties.
Can AI visibility data and reports be exported?
Yes. Data can be exported to CSV or Excel, and stakeholder-ready reports can be generated as PDFs. Automated reports can be scheduled daily, weekly, or monthly and sent to specified team members. Custom report templates are available for board decks, client deliverables, and internal reviews.
Stop Losing Buyers to Competitors Inside AI Answers
Every day your brand is missing from ChatGPT, Claude, Gemini, Perplexity, and 6 more AI platforms is a day a competitor earns that consideration instead. Astiva monitors 10 AI platforms daily, identifies exactly where you are losing citations, and generates the content that closes those gaps.
- 14-day free trial on all paid plans — cancel before day 14 and pay nothing.
- Launch offer: 30% off your first three months on all paid plans.
- 30-day money-back guarantee after billing starts.
Prefer a guided walkthrough? Book a free 30-minute demo with the Astiva team.
Key Stats
- 10 AI platforms monitored daily: ChatGPT, Claude, Gemini, Perplexity, Grok, Meta AI, DeepSeek, Mistral AI, Google AI Mode, Google AI Overview.
- 7 AISO metrics with published formulas: Visibility %, Share of Voice, Average Position, Brand Sentiment, First Mention Rate, Mention Frequency, Sentiment Volatility.
- 24-hour alert latency on visibility shifts and sentiment changes.
- GA4 revenue attribution from $249/month, not locked behind enterprise pricing.
- 15-check quality gate on all citation-ready content before delivery.
- Plans from $29/month ($20 launch price) with a permanently free tier and 14-day trial on all paid plans.
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